Audience
Smart Segments
Build dynamic audiences from behavior, firmographics, billing status and engagement history.
What’s included
Everything you need to get started
- Live segment counts
- Nested AND/OR logic
- Predictive engagement scores
Active sequences
Welcome sequence
86% goal progress
Trial intent branch
77% goal progress
Billing recovery
68% goal progress
Smart Segments
12,480
subscribers in this workspace
Emails sent · last 7 days
How it works
Three steps from idea to send
Step 01
Combine profile and event rules
Start with the customer signal, goal, or template that gives the workflow its purpose.
Step 02
Preview matching subscribers
Shape the experience with brand rules, audience context, timing, and review controls.
Step 03
Sync to campaigns or journeys
Publish with confidence, follow performance, and improve from real outcomes.
FAQ
Common questions about Smart Segments
Are segments static?
Segments update continuously as new subscriber events arrive.
Keep exploring
More features to explore
Automations
Visual Automation Builder
Map lifecycle journeys with branching logic, delays, goals and real-time audience conditions.
Campaigns
Email Campaigns
Plan, personalize and schedule launches with approval states, segments and send-time optimization.
Email Editor
Responsive Email Editor
Create polished email templates with reusable sections, brand controls and inbox-safe rendering.
Put Smart Segments to work.
See how Smart Segments fits your data, team, and customer journey in a tailored working session.